Develop A Business Owner Mindset According To Thomas Stanley

Develop A Business Owner Mindset

You will either step forward into growth, or will step back into safety”

– Abraham Maslow


I’m sure you’ll agree with me when I say:

Growing a business is a harder than a bench press.

Or is it?

Well, it turns out that being a successful business owner may not be as much of a headache as you thought. All you have to do is tweak your mindset. Go in with a different perspective. 

In this article, I’m going to show you exactly how to develop a business owner mindset with the help of a great mentor. Thomas Stanley’s awesome book, The Millionaire Next Door gives 6 amazing affirmations to conquer the business world.

Want to learn more? Read on.

Develop A Business Owner Mindset  According To Thomas Stanley

1. I’m In Control Of My Own Destiny

The best way to control your destiny is to control your attitude. Therefore, you can either look at situations in a positive or negative light.

Those who look at the negative, like to say that destiny controls them. Those who look at life in a positive light, say that they control their destiny.

An awesome example is from the famous speaker, Jim Rohn. When it’s raining, two door-to-door salesmen look out the window. With a negative attitude, the first says that it’s not destined for him to go out to make sales that day. But the second, with a positive mental attitude, says, “What a great opportunity! Everyone will be home!” (Even the salesman.)


Ruthless CEO

2. I Take More Risk When I Work For A Ruthless Employer

When you don’t control your paycheck, someone else does. Develop a business owner mindset in order to be financially stable. I must take control of my income. Ruthless employers cut hours, limit vacation days, and rarely give raises. 

Lower your financial risk by thinking as you are your own boss.

Another part of this is about not being an employer for your own business. This happens when you are a slave to your business instead of your business slaving for you. More on that later.



3. I Can Solve Any Problem Because I am Solution-Oriented

I was a salesman of mostly every kind: Business-to-business, door-to-door, in-store, and online. Every manager I worked with that made 6 figures, had a solution-oriented mindset. Thankfully, they helped me to develop a business owner mindset.

They understood problems existed every day in business. Also, they understood that problems are meant to be overcome. It’s the world way of shaping you to be better.

So, embrace the problems and find solutions. Control the situation and don’t let the situation control you. 

Develop a business owner mindset reminding yourself every day that you are solution-oriented. “I can solve this.” Clearly define the problem first, and write down some solutions you think might work. The awesome thing is that once we define the problem, our subconscious is already thinking of a solution. 


4. The Only Way To Become CEO Is To Own The Company

Many times it takes decades to be the CEO of the company you work for. 

When the CEO finally steps down, you think you’re in the position to be the next CEO. Then, what happens? It’s given to someone else! The much faster way is to own the company. Work for your own vision and choose to be the CEO.

What’s next? Delegate! Don’t take on too much responsibility. Like the great entrepreneur and Youtuber, Patrick Bet-David, said, “Don’t do $10/hr work that you can give to someone else.” Business owners give work to others so they can focus on more pressing matters of their business. 


5. There Are No Limits On The Amount Of Income I Can Make

Similar with the ruthless employer, working for someone else puts limits on your financial future.

Business owners remind themselves that they have limitless opportunities.

So, the only limits you have are the ones you create. It won’t happen at the snap of your fingers, and you will even be pushed by failure after failure.

But with each failure, you are wiser and you will climb higher and higher. If your goal is wealth, even the richest man in the world is not your limit, but a standard. It’s just another bar that you need to raise.



6. I Get Stronger And Wiser Every Day By Facing Risk And Adversity

Remember, every day brings failures. To develop a business owner mindset, know how to handle and grow from them. One of my managers challenged me to do at least one uncomfortable action every day. He said, “I own this business because I know how to overcome adversity and keep it alive and thriving.”

Instead of running from risk and adversity, take it and learn how to continue to move the ball forward. When adversity comes, use this awesome affirmation from French psychologist and pharmacist, Emile Coue,

“Everyday in every way, I’m getting better and better.”

Repeat this when adversity knocks at your door. You’ll be able to slam the door in its face.



It takes time to develop a business owner mindset. It takes time because you’re constantly rewiring your mind to think different. You’re reworking your mind to take control of your destiny and become the CEO of your own company. This article has shown how to do it, all that’s left is for you to do it. Business owners take action.

Action Question: What is something uncomfortable that you will do today?

About Seth 34 Articles
Seth Tubre is the Founder of The Success Owl. He is dedicated to success and helping others achieve success as well. He aims to assist by sharing what he has read and experienced.


  1. Oooh, great article!! It always makes me feel nice when how I feel gets validated through other people’s beliefs. 🙂

    To answer your question, get in contact with the people I’ve met through networking events and see if we can collaborate. They’re so much more established than I am so I’m a little nervous. But, if I learned anything in this journey, it’s that people are more willing to help than we might think initially.

    Thanks for a great article!

    • Thanks for the comment Amiel! Networking is one thing I procrastinate. Like a billionaire said, “Self-sufficiency is poverty.” Building by yourself is way slower and more difficult than with other people’s help.
      Keep up networking and I’ll do more!

  2. Nice post. I like how you have it all organized and you have a lot of wisdom to relay. I don’t think I have ever been or ever will be a traditional company owner. But when I read posts like this, it is very inspirational. thank you for that. And that affirmation is awesome. I use it extensively myself!!

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